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colorado clear bra

Paint protection film, have you heard of it? Some people are more familiar with its nickname, auto clear bra. Both names bring us to the same product; a plastic film that stretches and adheres to the exterior panels of your vehicle. We’re going to go over a paint protection film 101. For those thinking about having a clear bra installed, keep reading to understand what paint protection film is, where it comes from, how it benefits your vehicle. We offer several types of paint protection film services in Denver at Mile High Image Detailing.    

What is a Clear Bra? 

A clear bra is another name for paint protection film. This film is a polymer mix that creates a flexible, transparent plastic shield. Some movies even have a urethane or polyurethane layer on the top that will self-heal minor scratches that occur. The bottom layer of a clear bra is an acrylic-based solution that gives the film its flexible adhesive properties, allowing it to match the contour of every panel.  

How was Paint Protection Film Made? 

Paint protection film had other uses before it became an accessible auto exterior protection option. In fact, ‘clear bra’ was not the first nickname, either! The first nickname of the paint protection film was ‘helicopter tape.’ Why do you ask?  During the Vietnam War, the United States military replaced helicopter rotors at a high rate. The dust and debris from the war environment were causing the rotors to erode at an alarming rate. 3M teamed up with the military to develop a product to help solve this issue. The result was a flexible yet durable polymer blend that could wrap the rotors individually. It allowed them to take better care of the helicopter rotors for the military. The film provided enough protection and was simple to replace when needed. And that, my friends, was the birth of today’s clear bra.  From there, NASCAR popularized the use of the film in the 1980s when they realized how much nicer the sponsor decals were when they were placed on the film, which was easily replaceable. This budget-friendly discovery made the sponsors happy as their emblems remained easy to read on the tv screen each race.   During the 1990s, paint protection film was made accessible to the general public after becoming a popular trend with high-end vehicles and show vehicles. Today it remains one of the best protection options for you and your vehicle.  

What is Paint Protection Film Used for Today? 

Paint Protection Film is used as a layer of protection for the exterior of your vehicle against everyday contaminants. There are often different levels of coverage offered. The three paint protection film installation packages we provide in Denver are listed below! 

Colorado’s Environmental Hazards for your Vehicle’s Exterior

In Denver, the paint on the exterior of your vehicle is up against some powerful elements. Being closer to the sun brings less protection from the harsh UV rays, fading the paint on your car faster. In the winter, we have lovely skiing weather, which brings debris harmful to your vehicle. Winter debris includes road salt, sand for the snow, magnesium chloride, and rocks trapped in ice. No matter the season, the Rocky Mountains next door are no doubt beautiful, as is the rest of the state of Colorado. These picturesque locations will always welcome your vehicle with a rock chip (or a few!).  

Why do I Need to Install Paint Protection Film? 

The paint protection film is an integral part of long-term auto care. This film will protect the exterior of your vehicle. Our paint protection film applications at Mile High Image Detailing come with a ten-year warranty. These films will protect the paint on your car from daily driving hazards, and our expert application ensures protection that will last.   This protection is essential to the value of your vehicle in the long term. When the time comes for you to part ways with your car, the condition of your vehicle will be a significant factor in the worth of your vehicle in the future. A full-body clear bra will protect your vehicle for years to come. It gives you one of the best chances to have the original paint job of your car intact down the line. A vehicle is a monetary investment, no matter how big or small. That investment can be properly cared for and maintained to give you the best return for your future. Your future self will thank you for having your back! 

What Happens if I am in an Accident? 

So you’re ready to apply a clear bra to your vehicle but are worried about the future costs. Maybe you share your car with a younger sibling or someone who has a clumsy driving past. Before you take my word as absolute, be sure to check with your insurance provider on your specific insurance policy and what it covers. However, most comprehensive insurance policies cover replacing any paint protection film on your vehicle that was on a damaged part due to the accident. This means that your first application cost is out of pocket, but the insurance usually covers any future applications under insurance claims. The paint protection film is a layer of protection for the exterior of your vehicle that lasts.  

The Mile High Image Detailing Way

Our Philosophy of Paint Protection Film Application

At Mile High Image Detailing, all our paint protection film technicians go through the highest standard of industry training with Premium Shield. We are the only companies certified to install Premium Shield in the Denver area. In keeping with our top quality standards, we offer you a choice in your paint protection film installation. The paint protection films we currently offer are some of the best in the industry: Prestige Film Technologies, Premium Shield, and Suntek/Llumar.  

High Standard of Quality 

Throughout all of our services offered at Mile High Image Detailing, we strive to provide the highest quality product as well as the best customer experience for you. When applying all paint protection film, we wrap all edges of your panels. This ensures protection that will last for years to come. The lack of exposed edges prevents future peeling and leaves you with the cleanest look. Our goal is for the clear bra to be undetectable to those walking by.   We choose the products we offer because of the top quality of the product. The films we offer all have a self-healing layer on top to remove any scratches or swirl marks that go no deeper than 0.8 mL. If you choose to trust Mile High Image Detailing to apply your paint protection film, you can rest assured you will be receiving the highest quality service in the Denver area.   At Mile High Image Detailing in Denver, Colorado, we offer three different levels of paint protection film packages.   The first package is a standard industry package that protects only the areas on your vehicle that are most likely to be hit by rock chips on the road. Both side mirrors are included in this package, as well as the bumper of your vehicle. On the hood, the film will be placed twenty-four inches up from where the hood meets the bumper. The fenders will also be matched. This paint protection film installation package begins at $1,250 and varies depending on the size of your vehicle and the type of film you choose.   Our second package offered is a mid-coverage package. This means that the full hood and fenders of your vehicle will be covered (rather than just the first twenty-four inches in the first package.). The side mirrors are also included in this package, as is the bumper. For extra coverage, we include the headlights of your vehicle in this package! Protect the entire front end of your vehicle from daily driving stressors with the second paint protection film package offered at Mile High Image Detailing. This package begins at $1,950. Rates vary due to the size of the vehicle and which paint protection film you choose.     Finally, our full coverage paint protection film package is our third offering in Denver, Colorado, at Mile High Image Detailing. This package covers the exterior of your vehicle in its entirety (spoilers not included). It is a full-body clear bra installation! Every panel of your vehicle will be wrapped in the paint protection film you choose, including your headlights. The clear bra will protect the exterior of your vehicle in its entirety. This full-body coverage begins at only $5,500 and fluctuates due to the size of your vehicle and your choice of film. Contact Mile High Image Detailing for the highest quality paint protection film installation in the Denver metro area.   The paint protection film installation packages we offer in Denver, Colorado, at Mile High Image Detailing are your opportunity to customize the protection package that is right for you and your vehicle’s lifestyle. Don’t hesitate to reach out to us for your free, no-obligation service quote for your different paint protection film application options right here in Denver, Colorado.   

What is an Auto Clear Bra? 

    Have you ever heard of putting a clear bra on your vehicle?  It sounds more off-color than it is, I promise.  An auto clear bra is a layer of protection that can significantly benefit your vehicle, depending on your lifestyle.  We will go over details on why to apply an auto clear bra in Denver, Colorado.  Keep reading for more on what a clear bra really is, how long it lasts, why you should consider applying a clear bra to your vehicle in Colorado.  We’ll also include an overview of our clear bra application service in Denver, Colorado.  After reading, you will have all the information you need to decide if applying a clear bra is the best option for you and your car!      

What Exactly is a Clear Bra on a Car? 

  An auto clear bra is a protective layer applied to the exterior of your vehicle.  A clear bra creates a barrier between debris like environmental contaminants and the paint on your vehicle’s exterior.  This barrier is also called a paint protection film.  The ‘clear bra’ name was popularized long after the transparent plastic protection film became common.  The paint protection film was transparent and was installed where car owners had previously placed bras to protect from passing rock chips while driving.  The plastic paint protection film was first nicknamed ‘Helicopter Tape’ when its primary use was as a coating for U.S. military helicopter blades.        

Where did the Clear Bra Originate?

  Technology for today’s auto clear bra, or paint protection film, comes from the Vietnam War.  Company 3M teamed up with the United States military to solve their detail-oriented problem of dust and debris on helicopter rotor blades.  The film created at that time protected the rotor blades, requiring a replacement of the film rather than the rotor blade itself.  Years later, this technology again played an essential role in helicopter missions during Operation Desert Storm.     In the 1980s, NASCAR began using the paint protection film as a way to keep sponsor decals looking nice without needing to repaint the entire hood of the car.  Paint protection film allowed them to simply replace the decal, ensuring the sponsor’s name would be shiny for each race.     The general public could access this wonder paint protection film within a decade.  Luxury car owners began applying this film to the high access spots on their vehicles, and from there, the protection trend continued.  The film was better than previous protection options.  It was nearly undetectable, did not fade or affect the paint in any negative ways, and protected the car from daily driving debris on the roads.      

Which Material Is Used to Make an Auto Clear Bra? 

  Clear bras are constructed from a unique blend of different kinds of plastics.  A clear bra is assembled from multiple layers; it is not simply one compound.  The bottom layer includes an acrylic-based adhesive to help the film adhere to the contours of every vehicle’s panels.  For the top layer of the paint protection film, a layer of urethane or polyurethane is included as a clear coat.  These compounds protect against scratches from everyday driving, even healing minor scratch marks that commonly happen.     

What is Urethane? 

  Urethane is a compound that acts as a plastic protector.  It has many uses across different industries.  From coating sporting equipment to underwater wiring, urethane is an integral part of many technological advances in many industries.  Many boats are coated with urethane-based solutions to resist damage.  We also find urethane in caulking mediums commonly used in bathrooms and tilework to prevent mold from growing.     The qualities that make it appealing for use in the paint protection film layers are these features:   
  • It is flexible to fit the contours of each panel snugly yet resilient to daily debris. 
  • Lightweight material allows it to rest on the exterior of your vehicle without affecting the aerodynamics of your car.  
  • The durability against corrosion and abrasive debris provides a layer of protection for your vehicle’s original paint. 
  • The transparency of the film is highly admired, as it keeps the original look and feel of the vehicle you fell in love with while adding long-lasting protection.  
   

How does a Clear Bra Protect my Car? 

  A clear bra protects your vehicle by providing a layer of protection between your vehicle’s exterior paint and the outside world you drive in.  Environmental contaminants and common debris can wreak havoc on your vehicle’s paint.  Everyday aggressors include harmful rays from the sun, road salt during winter weather, construction dust and debris around our growing Denver city, high magnesium chloride content, and road rocks (I mean, we do live in the Rocky Mountains!).      

Where is a Clear Bra Applied on the Vehicle? 

  A clear bra can be applied anywhere on your vehicle.  The most common application package of the paint protection film is concentrated on the high-impact spots of your car.  These areas are the places that see the most debris regularly, even daily.  At Mile High Image Detailing, we offer three different packages for our clear bra application service.    

Clear Bra Application Packages in Denver, Colorado

  Each package has a different amount of coverage, which allows you to choose the best coverage application for your lifestyle with your vehicle.  All applications include the wrapping of the edges on each panel.  Wrapping the edges provides complete protection of each panel’s paint and makes the paint protection film nearly undetectable.    
  • Package 1 includes 24 inches of the hood, matching fenders, a piece across your bumper, and each side mirror. 
  • Package 2 consists of the entire length of the hood, the entire length of the fenders, one piece across the bumper, one-piece across each side mirror, and the headlights.  
  • Package 3 is a full-body clear bra installation, covering all painted panels of your vehicle.  
 

Follow our link to book your appointment for an obligation-free quote for a clear bra application in Denver, Colorado! 

   

How Long Does a Clear Bra Last? 

    At Mile High Image Detailing, we offer the Premium Shield Ultra film with a ten-year warranty!  A high-quality, professionally applied clear bra can protect your vehicle for years to come.  Proper maintenance and care over time will enhance the quality of protection and elongate the life of your vehicle’s paint protection film.      

Can I Remove an Installed Clear Bra from my Car? 

  Yes, a paint protection film can be removed from a vehicle.  Any paint protection film should be removed only by a trained professional.  Do not attempt to extract an installed clear bra from your car at your house.  Attempting removal without the proper tools or techniques could result in damage to the paint on your vehicle’s exterior, leading to a more extensive repair project.      

Will my Insurance Policy Cover an Auto Clear Bra Installation? 

  Yes!  Most comprehensive insurance policies will cover the replacement of any protective paint film installed on your vehicle.  Your initial installation of a clear bra will be an out-of-pocket expense.  If you apply the paint protection film to your car and then find yourself in a fender bender in the future, there is no need to worry.  Your insurance will cover the costs of replacing your clear bra on the damaged areas from the accident.  Be sure to check your insurance policy or speak with your agent to determine if your personal insurance policy covers auto clear bra replacement applications.      

Clear Bra Application in Denver, Colorado

    Installing paint protection film on your vehicle’s exterior is highly recommended when living and driving in Colorado!  Many of the top paint corrosion culprits can be found in our environment, especially in the expanding metropolis of Denver.    

Our top three reasons to apply a clear bra to your car in Denver, Colorado are:

   
  1. Protection from harmful UV rays from the sun. 
  With our thinner atmosphere a mile high above sea level, the sun’s rays are often felt more strongly.  A clear bra will protect your vehicle from oxidation caused by harmful UV rays.  The films are UV stable, which also means that the exterior of your vehicle will not fade in color at different rates due to the application of the paint protection film.    
  1. Protect scratches from debris on the road that you drive through daily.  
  With Denver growing at its current rate, every corner of the city seems to be full of construction.  Construction brings dust and small chips that are broken pieces of different materials.  This debris is picked up and carried onto the main roads and highways, posing a threat for anyone driving in the area.  A clear bra will protect your vehicle from these daily scratch marks.  The film we use at Mile High Image Detailing is self-healing and will even make these minor blemishes disappear!   
  1. Mountain Life requires elemental protection.  
  Living so close to the mountains is a beautiful blessing.  Being a resident of Colorado comes with an encouraging feel to get outside and explore the beautiful earth around us.  These weekend explorations and secret escapes are all great for the soul yet taxing on your car’s exterior.  Protecting your vehicle will elongate the life of your vehicle, adding value to your investment when the time comes to part.       Learn more about Mile High Image Detailing in Denver, Colorado, and the services we offer.  We have the right package to keep your vehicle protected, matching your Colorado life from auto detailing to clear bra installation.   
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